Most SMBs use inventory adjustments to fix cost issues—but that only hides the real problem. If you’re not assigning landed cost at the SKU level, your margins, pricing, and forecasts are all off. This blog breaks down why blanket adjustments don’t work and how to fix the root cause using real COGS tracking. Don’t just balance the books—protect your bottom line.

Raising prices blindly? Don’t. Learn how to split pricing, offer smart discounts, and protect margin—without losing loyal customers or trust.

Don’t Raise Prices Yet: How to Offset Future Tariff Costs Without Losing Customers Tariff changes don’t always require immediate action—but most SMBs react as if they do. This blog breaks down the real impact of new tariffs on your current inventory and why raising prices prematurely can damage margin, customer trust, and brand stability. CustomBooks Co-Founder Kurt Kunselman shares how operators can avoid panic-pricing by segmenting inventory, planning pricing strategies with precision, and communicating changes transparently. You'll learn how to track pre- and post-tariff inventory layers, forecast new landed costs, and make confident pricing decisions rooted in real data. If you’re relying on gut instinct instead of inventory visibility, you’re leaving margin on the table. Smart operators use systems—not guesswork—to lead.

Gross margin isn’t just a finance metric — it’s a survival metric. For inventory-based businesses, miscalculating COGS due to untracked tariffs, freight, or layered inventory costs can quietly destroy your pricing strategy. In this post, CustomBooks Co-Founder Kurt Kunselman breaks down why real margin visibility is critical — and how most SMBs are operating with a false sense of profitability. Learn how to track SKU-level landed costs, adjust for shifting tariffs, and use real-time margin data to scale confidently without underpricing or overcorrecting. This is the must-read playbook for any operator who wants to lead with numbers, not guesswork.

When tariff news breaks, most SMBs panic—and hike prices without understanding how those changes actually affect their bottom line. But reacting without real data can cost you more than the tariff itself. In this post, we break down what tariffs really impact shipments, why pricing visibility matters, and how panic-pricing erodes trust and margin. You'll learn how to track SKU-level landed costs, segment pricing by inventory layer, and communicate changes with confidence. Whether you’re running a warehouse, managing ecommerce fulfillment, or operating multiple channels, this post will help you stop guessing and start leading. 📊 Strategy, not stress. That’s how smart operators win.